Oregon State University – Cascades

Dr. Sandy Chen finished her undergraduate studies in Beijing, China and graduate studies in the United States. She has taught in colleges and universities in both countries. Her research interests include service quality, destination marketing, tourist behavior, and entrepreneurship. Sandy’s industry experience includes positions with Beijing International Hotel in Beijing, Walt Disney World in Florida, and The Luxury Collection of Starwood Hotels and Resorts in Chicago.

Sandy mainly teaches hospitality courses, including Customer Relationship Management, Advanced Topics in Hospitality Management, and Event Planning (this course is offered to the public through Central Oregon Community College). 

Selected Publications

Chen, S., and M. Dr. Gassner, "An Investigation of the Demographic, Psychological, Psychographic, and Behavioral Characteristics of Chinese Senior Leisure Travelers", Journal of China Tourism Research, vol. 8, issue 2, Philadelphia, PA: Taylor & Francis Group, pp. 23, 2012.

Sandy C Chen, Stowe Shoemaker, Dina Marie V. Zemke, (2013) "Segmenting Slot Machine Players: A Factor-Cluster Analysis", International Journal of Contemporary Hospitality Management, Vol. 25 Iss: 1.  Click here for the online version.

Chen, S., "Senior Leisure Travelers: A Cross-Cultural Comparison Between China and the US", Tourism Review International (a.k.a. Pacific Tourism Review), Australia, 2012.

Chen, S., and C. Raab, "Predicting Resident Intentions to Support Community Tourism:Toward an Integration of Two Theories", Journal of Hospitality & Leisure MarketingNow is called "Journal of Hospitality Marketing and Management", vol. 21, issue 3, Taylor & Francis, Inc., 325 Chestnut Street, Suite 800, Philadelphia, PA 19106, pp. 270-294, 2011.

Chen, S., "Residents’ Perceptions of the Impact of Major Annual Tourism Events in Macao: Cluster Analysis", Journal of Convention & Event Tourism, vol. 12, issue 2, Taylor & Francis, Inc., 325 Chestnut Street, Suite 800, Philadelphia, PA 19106, pp. 106-128, 2011.

Selected Presentations

Chen, S., "Modeling Guest Participatory Roles in the Service Encounter", Annual Conference by I-CHRIE (International Council on Hotel, Restaurant and Institutional Education), Denver, CO, 2011.

Chen, S., "Understanding American Senior Leisure Travelers", It's in the Bag - lunchtime Lectures at OSU-Cascades, OSU-Cascades, 2011.